Something Else

Why I Run from Clichés and After What Matters Most

I understand the desire to want something else — something that can’t be defined but is deeply felt. That je ne sais quoithat isn’t about perfect light or a perfect dress, but about truth, rhythm, and connection in a moment. I look for surprise in photographs — not repetition. And I’ve learned that what matters most can’t be posed, staged, or stylised into existence.

There’s a longing in many couples I meet — a yearning for images that feel like their love, not images that look like every wedding in a Pinterest feed. That desire is legitimate. It isn’t about being different for the sake of it. It’s about honesty.

Clichés are comforting because they are recognisable. But recognisability is not meaning. What I want is surprise — images that don’t give themselves up immediately. Images that are felt, not just seen.

A wedding isn’t a performance. Its beauty lives in presence, not posture. The meaningful moments — the glances and pauses — happen when we are not trying to be seen. That is where connection lives. That is where truth exists.

“Luxury editorial” has become a shorthand in wedding language, often misused to describe an aesthetic. But true refinement isn’t polished at all costs — it’s about editing choices more than expenses, and restraint more than spectacle.

If you’re drawn to something less obvious — if you want images that speak with you and not at you — then we are speaking the same language. Your wedding doesn’t have to be louder than love to be unforgettable.

This way of seeing informs every frame of my work. You can see it reflected in my portfolio here.

If this way of seeing resonates, you can inquire here.